Liberty Alone

Given my dislike for the whole Fairtrade organisation but being concerned with the levels of poverty across the world, I like to look out for things I can do to help (aside from rabbit on about freedom and free trade in the hopes that I might change at least one mind on the issue which will lead to a worldwide revolution establishing utopia - which is an unlikely scenario…).

Whilst looking for coffee in Tesco’s at the weekend I discovered Good African Coffee. My eye was caught by the ‘Trade not Aid’ slogan, which sums up what will actually help Africa and other poor areas of the world so I bought some and its not bad coffee. Better than the rubbish I put up with at work at least, and better than the Fairtrade coffee I’ve sampled. They also have at least three different blends.

The company seems to be owned by Ugandans and to be an entirely local initiative. 50% of profits go to the growers (which is quite a lot - hopefully enough to enable the growers to set out on their own in time and to invest in other trades and infrastructure).

I suggest people do go and try the coffee. If you think its good quality and worth it, then buy it. If not, then buy what you prefer.

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